Writing Thai prompts that Claude actually gets right

How good is Claude at Thai?

Very good - at reading, writing, and picking up on Thai cultural context. A few techniques still push the results further.

Five techniques for Thai prompts

1. State the register - “write casually” and “write formally” produce very different Thai.
2. Name the audience - for example, “for SME owners who are not comfortable with technology”.
3. List words to use or avoid - for example, keep “AI” as-is rather than translating it into Thai.
4. Show past work - paste an old post you liked and ask for the same voice.
5. Tell it to ask back - add “if you do not have enough information, ask before writing”.

An example prompt for content work

Write a Facebook caption selling a beginner Claude course.
- Audience: office workers aged 25-40 who want AI to help with their work
- Tone: friendly, a few emoji, no hard sell
- Length: 5 lines max, end with a CTA asking for comments

Adapt it and come share your results in the group.